Your website is one of the biggest assets your business has, and business owners are constantly looking for was to improve the number of leads and sales their website generates. Most rely on lead capture forms and call-to-actions that includes their company phone number, but what about utilizing live chat to help improve concersions?
You have probably visited websites that featured automated (and annoying) live chat features — and for this reason many business owners don’t think about using the feature on their own site. There is a way to make it work without disrupting your website visitors experience. Following are several reasons live chat can help improve your sales.